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Latest News & Stories


KPIs vs. Vision
In my business life running hotels and restaurants, numbers ruled my world. Strategic and marketing plans guided everything. Occupancy...
Ray Sanford
Mar 18


A Ripple of Change
The 2024 house building crew. When John first helped with the Corazón house build project, he just wanted to pound nails. It's an...
Ray Sanford
Mar 17


Communicating the Message
The Chart House in New Orleans occupied the upstairs of this historic building in Jackson Square. I first met Chuck Rogers behind the bar...
Ray Sanford
Mar 12


The Heart of Rotary
Rotarians from San Juan Capistrano, Ensenada Calafia and Irvine Rotary clubs provide free glasses to an elementary school student in...
Ray Sanford
Mar 10


Sponsoring a Dream
Ray Perez (left) presents a $5,000 sponsorship check for the Marco Forster Middle School team. San Juan Capistrano Rotary's $5,000...
Ray Sanford
Mar 8


Rotary Humor
Every Friday when I was growing up, my dad would tell the latest joke or pun he'd heard at his lunchtime Rotary meeting – " Why did the...
Ray Sanford
Mar 4


Hidden Challenges
The smiles are the reward for International projects. When I think about international service projects, I often picture the heartwarming...
Ray Sanford
Feb 26


David Koffs
SJC Rotarian Dave Koffs was featured in the February edition of South Orange County Real Producers. They note his positive impact to the...
Ray Sanford
Feb 21


Vagabond Surfer
Dick Metz at the Surfing Heritage Cultural Center. Photo by OC Register. SJC Rotarians were treated to a fascinating visit with the...
Ray Sanford
Feb 20


Hacked!
Let me tell you about what happened to a friend of mine. It's a perfect storm of how modern hackers work, and it's scary because it could...
Ray Sanford
Feb 19


Growing Your Club (or Business)
Want to grow your Rotary club or business? Here's a simple but powerful approach that has stood the test of time. This method, developed...
Ray Sanford
Feb 14


E-Ticket Rides
Disneyland Paris When Disneyland first opened in 1955, they tried something new - instead of one big entrance fee, visitors bought books...
Ray Sanford
Feb 5


Rotary Musings
SJC Rotarians building a house in a day for a deserving family near Tecate, Mexico. Each morning for the past number of years, I've taken...
Ray Sanford
Jan 30


Synergism in Action
Golfers prepare to tee off for the annual SJC Rotary Golf Tournament. San Juan Hills Golf Club stands as more than a premier golf...
Ray Sanford
Jan 26


Social Capital Is Alive and Well
SJC Interactors help build the Rotary float at the 2025 Rose Parade. A common narrative is that we're more connected than ever, yet many...
Ray Sanford
Jan 24


Big Resets
1994 Northridge earthquake took out major infrastructure. Life has a funny way of reminding us that restarting isn't just for computers....
Ray Sanford
Jan 22


A Housewife's Dream
A young Guatemalan girl shows how the Ecocina stove is safe to touch. © Lynn Johnson | Ripple Effect Images Nancy Hughes never planned to...
Ray Sanford
Jan 18


Monopoly's Dirty Secret
Why Your Uncle's Winning Streak Isn't Real Economics Monopoly, the game that has fueled family feuds and taught us the value of owning...
Ray Sanford
Jan 14


Thinking Bigger
It was the early 1980s, and we were renovating the restaurant in our Fullerton hotel. Looking back, I had no idea how much my perspective...
Ray Sanford
Jan 12


United by Laughter
Picture it: New Orleans, 1974. My buddy John Anderson and I were in movie theater packed with both black and white viewers watching...
Ray Sanford
Jan 9
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